MTD Magazine - February 2016

COVER STORY: Narrow the options and make the sale

FEATURES:

Narrow the options and make the sale (COVER STORY)

When there are more than 70 performance replacement options, customers need your help to sort through them.

The power of performance tires

Despite all the changes, tire dealers continue to steer brand choice.

High and ultra-high performance tire market share for 2015

MTD keeps an apples-to-apples comparison intact

Essential versus optional: A look at wheel balancer adapters

COMMERCIAL TIRE DEALER

Ready for replacement

Norrth America's growing fleet of telehandler equipment needs new tires now

Commercial stability

New and retreaded truck tires go hand-in-hand.

OTR tire shipments

A cyclical market relies on the construction industry.

Michelin introduces six Uniroyal brand truck tires to the U.S. market

New line targets price-conscious buyers

DEPARTMENTS

Editorial: An important voice: 'Independently owned' still means something.

Online

News/views

Your marketplace

Counter Intelligence

European Notebook

Focus on dealers - New routes, rebates and services: K&M Tire strives to give more to its dealers.

Focus on dealers - Simon keeps it simple in Baton Rouge: 'I regret that I only have one life to live in the tire business.'

Focus on industry - Trelleborg's new factory 'opens the door' to North America's ag market.

TPMS - 2007-2013 Chevrolet Traverse and GMC Acadia

Products

Quik-Link

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